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Special Columns
Arindam Chaudhuri, Editor-in-Chief, 4Ps B&M Chief Consulting Editor's Desk
Rajita Chaudhuri
K.K.Srivastava Guest Column
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Most promising brands 2012
While the 4Ps b&M list of indiaís most valuable brands celebrates stardom, there are others who need encouragement for the promise and potential they have. 4Ps b&M handpicks a few of them who have dared to take on the market challenges and may make it big in coming times. hereís a quick look...
A leading realtor from Mumbai, Arihant Group is known for their key role in transforming Navi Mumbaiís skyline. The almost 25-year old company is known for its passion for adhering to promised timelines. The realty major is expanding at a rapid pace today with a slew of projects coming in various parts of the country including the National Capital Region (NCR). Arihantís ambitions are evident in the fact that it was ranked 161 in 400 small cap companies by Dalal Street last year. The vision of the company is to grow consistently at around 50% over the next five to seven years.

If you understand the Indian consumerís mindset, rest assured that your consumer goods brand will grow. That is indeed the case with Pitambari Products Pvt. Ltd., which has been in the business of consumer brands ranging from home care and health care to agri-care and health for over two decades. This home-grown brand has gradually become one of the trusted names among consumer products available at affordable prices in India. Founded by Ravindara Prabhudesai, the ISO 9001:2001 certified company has five manufacturing units across the country and operates in 19 different states boasting a consumer segment comprising nearly three million users.

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