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Advertising - Hotspots and Rankings

Special Columns
Arindam Chaudhuri, Editor-in-Chief, 4Ps B&M Chief Consulting Editor's Desk
Rajita Chaudhuri


International Curry
Some international campaigns succeed in creating momentously historic landmarks in the global advertising playfield. 4Ps B&M brings to you a review of one such stellar campaign that was active during the month ending June 14, 2013

Free Wi-Fi for Good Spellers

4Ps B&M Take: The advertisement itself is an informational narrative, but the idea is a winner. What was once a traditional board game – created in 1931 – h....
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