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Special Feature
Brands are like relationships. And in a crisis, relationships can either become better or worse, depending on the situation. 1999 was a tough one for Argentina ........Read More

Ad Rankings from Print Advertising, TV Commercials
When the entire banking industry seems to be reeling under a slowdown, Yes Bank has managed to grow at an astonishing 20%. When we meet up with Rana Kapoor – the Founder/MD and CEO of YES Bank – it’s difficult to believe that this gentlemanly individual has made organisations like Rabo India Finance........ Read More
CMO Speak
CMO Speak
These days, talking about spending money is serious conversation. Heated debates happen and emotions can run high, even in small families. Imagine what may happen in boardrooms of large corporations while discussing marketing budgets and plans, especially ........ Read More
10 September 2009

Special Columns
A Sandeep Editorial

A Sandeep

Rajita Chaudhuri is Dean, Centre for Undergraduate Studies at The Indian Institute of Planning and Management The Last Word



StrategyThe monk who started his ferrari

It’s been more than 20 months that Jagdish Khattar bid adieu to Maruti Suzuki after an eight year-long stint as its Managing Director, and just two months since he officially launched his new brainchild – ‘Carnation’, the one stop shop for auto solutions........ Read More

LifestyleNRIs are passé!

Educated, economically sound and enterprising are the usual adjectives used for NRI men. Scores of Indian parents and girls have persistently sought out NRIs for marriage and until quite recently parents proudly boasted about their daughters being married and settled abroad......... Read More

  Health     Biz%20Buzz

LifestyleDigest this!

You may have been intrigued by friends who follow the Kareena Kapoor diet, eating every two hours in order to obtain the hourglass figure, and some other friends who “claim” they eat nothing at all during the day to lose weight yet you see them eating junk from others’ plate ....... Read More

Biz BuzzYou are under my umbrella!

The insurance industry certainly seems to be the cynosure of India Inc. In fact, the industry, which posted a whopping growth to the tune of 45% (life insurance) and 16% (non-life insurance) for FY 2009, is all set to see the entry of new players. Be it Bank of Baroda, Larsen & Tourbo ..... Read More

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