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Our vision is to be the most desirable premium fitness Brand
Reebok India is redefining the perception of the fitness industry by not just being a one-stop fitness shop, but also adding the style quotient; 4Ps B&M meets Reebok�s Brand Director..... ....
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TOP FIVE TABLET VENDOR SHARE, FY 2013-14
While H1 2013 reported substantial growth in tablet sales, mainly driven by low-end devices, the market witnessed ......
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Advertising-Big Idea
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Yahoo! bars FB & Google Ids
While several social & digital media platforms are collaborating to increase reach, Yahoo! has decided to go the other way. The Sunnyvale headquartered company stated that it will deny alternative login support across its..... ....
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AFTER BOLLY STARS, NOW BOLLY-JINGLES WOO CONSUMERS!
Monojit Lahiri wonders who is exploiting whom in the high-stakes game of winning customers & selling brands � Adbiz...........
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Best Launches
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BEST BUYS FOR YOU!
New and Ritzy products hit shop shelves every day. Some make a mark, others fade away without a trace, while a select few go on to become smash hits. 4Ps B&M brings .......
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Testimonial
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Letters to the Editor
The marketer�s challenge...
The annual consumer compendium 2014 is a collectors� issue. Respondents� views across categories were quite revealing and gave insights on their choices and preferences. The cover story �A Brand Manager�s guide.............
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The Last Word
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Well, a few social media tips to our beloved Politicians...
In 2008, Obama had proved the power of social media in his victory. but are india�s new �socialised� politicians using the strategy right.........
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